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About Us
The HB1 Group is an independent brand design agency based in both Malaysia, United Kingdom and beyond.
We are a visionary group of Futurists, Strategists, Designers and Realisers.
By understanding, imagining and expressing change, we create simpler, lighter, more desirable ideas for the future. We design for life.
At HB1 Group you will meet
Futurists
Who look at how the world is changing and explore the big shifts that are shaping our lives.
They inform and inspire all our thinking.
Strategists
Who build on this knowledge and define how brands can connect with our changing needs and desires.
They focus and unlock our creativity.
Designers
Who create uniquely desirable experiences that move brands forward with a positive impact on our lives.
They express and bring to life our big ideas.
Realisers
Who develop the ultimate design outcomes that progress our lives and take us to a better future.
They advance and realise our solutions.
We are motivated by creating a better future for our world - to enhance peoples’ lives not compromise them. This means we won’t work with anyone that isn’t truthful about their brand, is wilfully harming life, enforcing hardship or damaging the environment.
Free pitches
We say no to all free creative pitches. It’s simply not good business for anyone. We believe that the most effective work is built on the foundation of close collaboration, strong partnership and deep understanding. Not contrived competitions which fail to recognise the true value of our work.
Free exclusivity
Being experts at what we do attracts a community of like-minded clients who sometimes have competing interests. We offer our clients world class, original and effective brand building solutions. We ensure absolute confidentiality on every project. But we can't offer exclusivity without a reciprocal commitment from our clients.
People
Robin Fowler
Chief Executive Officer / Art Director
Robin is keen on building solid business relationships and has worked closely with clients since he founded HB1 Web Langkawi. Having studied design and typography, published magazines and worked in various Art Director roles both nationally and internationally, he brings a true love of design to everything he does. He is passionate about all aspects of the work HB1 Group produce, and has therefore built a team of exceedingly talented designers, developers, writers and creative’s. If you'd like to talk to him about what we can do for you, please contact us.
Majoring in Graphic Design with First Class Honours. His rigorous work as a designer brought him immense success and respect of his contemporaries, working with top flight blue chip agencies internationally.
Mark Cole
SEO Specialist / Thinker
Having worked previously in the public sector, Mark is responsible for the performance and development of the Organic Search proposition which includes an overview of client objectives, strategy and performance. Mark manages the SEO technical and strategy for HB1 Web Langkawi, to find solutions to performance issues and strategies as well as opportunities for growth. Mark is responsible for ensuring we are at the cutting edge of Organic Search in line with Google’s ever evolving algorithmic updates and heads up our SEO research and development function.. He also leads reporting using Google Analytics 360 and Adobe Analytics (previously Omniture).
Monica Ruang
Motion Designer
I’m a tinkerer. From 2D and 3D animation to compositing and motion capture; copywriting to storytelling, I've learned to always be adaptive in an industry and a specialty that is ever-evolving. I gather inspiration from the projects that elicit emotion – thoughtful shots, the perfect soundtrack and one-of-a-kind stories.
Liz Choy
Senior Designer
For several years now, I’ve specialized in package design and brand worlds, particularly for various perfume brands.
With a background in fine art, a keen eye for crafting typography and a strict attention to detail, I bring a fresh perspective to the wide array of projects we have in studio. Through visual storytelling and designs that forge strong emotional connections, I seek to engage audiences on a human level.
Peter Palfreman
Designer / Illustrator
Coming from a multi-disciplinary background, I have worked on a spectrum of projects: from brand identities right through to experiential marketing and advertising. This has set me up to tackle any design challenge with lateral thinking and a sense of humour.
What I love most about working as a designer and my role at HB1 Group is seeing a project through from start to finish: from initial sketch to the highly crafted final design. It's so satisfying to work as part of such an enthusiastic talented team.
Naruk Abell
Designer / Illustrator
After graduating from the Academy of Art’s graphic design program, I pursued a career in web design.
One of my pet peeves in branding is cool-looking design for the sake of looking cool. Which is why thoughtfulness in design is a big motivator for me. I do my best work when I can build a strong rationale behind my design decisions. Although, I have to admit that I’m guilty of buying wine because of the look of the label.
Carole Queen
Web Development / Designer
Carole is one of those rare female web designers with a passion for front-end web developing skills — using tools like jQuery and mootools. She’s been working in the field since graduating from Art College in 2004. Carole is also a back-end programmer using (HMTL, CSS, PHP, etc).
Gordon Cox
Photographer / Media Design
Whether you need a specialist architectural photographer to document works in progress or showcase your project, or an advertising photographer to provide high quality pictures for brochures and annual reports, your web site or printed promotional material, we ensure that you get what you really want. Choose a specialist photographer and let our passions work for you. If you don’t see exactly what you are looking for then please just ask… and, if what you need is not within our range of specialisms, we’ll happily refer you to another photographer with the expertise you need.
Alleya Panna
Designer
In every challenge, I can find the fun. Over the past 5 years, I’ve worked in several design disciplines from industrial to packaging to graphic design. I’ve collected all of these special skills like woodworking, ceramics, metal working, vacuum forming, and 3D modeling, and I love when a project comes through the door that allows me to put some of these to use.
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HB1 Group
HB1 Group, SDN BHD Level 16, Menara Hap Seng, Jalan P. Ramlee, 50250 Kuala Lumpur, Malaysia